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Punjab Gramin Bank Staff Concerned Over Day-End Restrictions and Daily Target Pressure
Punjab Gramin Bank employees raised concerns after day-end operations in Bathinda region branches were stopped by RM. Staff were asked to complete 50 enrollments each in PMSBY and PMJJBY, along with 5 in APY, within a single day. Employees allege such strict targets create pressure and disrupt normal branch functioning.
Author: Kalyani Mali
Published: September 30, 2025
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Punjab Gramin Bank employees have voiced concerns over strict target-linked directives in the Bathinda region. An internal message instructed branches to achieve 50 enrollments each in PMSBY and PMJJBY, along with 5 in APY, in a single day. Staff say that linking day-end operations to such targets has created stress, disrupted normal branch functioning, and raised questions about employee welfare.
Daily Targets and Day-End Restrictions
According to the circulated message, branch managers were directed to ensure at least 50 enrollments each in Pradhan Mantri Suraksha Bima Yojana (PMSBY) and Pradhan Mantri Jeevan Jyoti Bima Yojana (PMJJBY), along with 5 enrollments in Atal Pension Yojana (APY) in a single day. If branches failed to meet these numbers, day-end activities were reportedly withheld, creating additional stress for staff.
Image: Internal message showing mandatory PMSBY, PMJJBY, and APY daily targets in Bathinda region branches.
Courtesy:Nitin Tyagi
Social Media Outrage
The issue also sparked reactions on social media, where users questioned whether blocking the day-end process over unmet targets amounted to harassment. Posts criticised the move as “financial exploitation” rather than genuine financial inclusion, highlighting concerns that customer service and staff welfare were being sidelined in pursuit of inflated numbers.
Image: Reactions on X
Weekend Pressure on Gramin Bank Staff
The issue is not alone with Punjab Punjab Gramin Bank. The Gramin Bank staff in Odisha and Uttar Pradesh are facing increased work pressure due to mandatory weekend duties, target-driven campaigns, and alleged irregularities in Re-KYC procedures Employees have expressed concerns over work stress, compliance risks, and work-life balance.
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The Punjab Gramin Bank case in Bathinda underscores the impact of linking day-end operations to daily enrollment targets. Such measures have affected branch functioning and drawn attention from both employees and the public, highlighting the need to balance operational goals with staff well-being.
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